ONE LOVE TOFFEE
Deliverables: Logo Design + Website Design
This concept project is an unsolicited pitch for One Love Toffee—a small-batch toffee company known for their exceptional product and deep-rooted love for community. After meeting the owner at a local event and sampling their handcrafted treats, I felt genuinely inspired to create a quick brand and web refresh that could help reflect the heart behind the business. This isn’t an official collaboration, but a creative exercise and conversation starter grounded in admiration for the work they’re already doing.
INSPIRING HUMAN KIND
//
INSPIRING HUMAN KIND //
A NEW LOGO
The logo exploration phase focused on capturing the warmth and approachability of the One Love Toffee brand, while improving legibility and polish. I experimented with custom lettering and shape-driven marks that could balance friendliness with trust.
A Homepage That Shares the Love
To round out the concept, I quickly prototyped a refreshed homepage design. The layout highlights the brand’s energy, product offerings, and community feedback, creating a welcoming experience for both first-time and returning customers. The design uses fun color play and clean type to let the products shine and encourage engagement—from shopping to getting involved.